addvantage USA Ltd is a UK-owned clean technology company, operating out of its offices in Los Angeles, California, that is revolutionising the trucking industry in the US, a market worth over $700bn annually.

Trucks play a vital role in the US economy, moving approximately 71% of the nation’s freight, and accounting for 12.9% of all registered vehicles on the road. However, small margins, aggravated by rising fuel costs and environmental and political pressure to reduce emissions are two of the greatest issues facing the industry today.

addvantage offers an innovative, economical and immediate solution to these issues. It holds the patented rights to manufacture and distribute a revolutionary clean technology in the US, which slashes fuel costs on large diesel engines by up to 17.6% and significantly reduces harmful emissions, including Nitrogen Oxide (NOx) by up to 83%.

The product is manufactured in the US by global manufacturer TT Electronics, allowing it to proudly carry the “Made in USA” logo and support hundreds of jobs stateside.

The team is led by British serial entrepreneur Daniel Mitchell who has led multiple start-ups to successful exits and was named Ernst & Young Entrepreneur of the Year. Daniel has assembled a world-class team of investment, sales, marketing and engineering experts, alongside a local team of trucking and alternative fuel experts, to deliver this revolutionary technology in the US.

Developed in UK laboratories for over a decade, the addvantage product retrofits easily to any of the 4 million heavy-duty diesel trucks in the US. The product is manufactured in the US by global manufacturer TT Electronics, allowing it to proudly carry the ‘Made In USA’ logo and support hundreds of jobs stateside.

With truck volumes set to grow by 2.3% annually across the next five years, supported by a growing economy, addvantage are well placed to support both the growth of this vital industry, as well as the move towards clean technologies and a healthier environment.