Month: March 2019

We are delighted to announce that Paul Will, former CEO with Celadon Group Inc, for 24 years is joining addvantage as our Executive Vice President of Business Development.

Graduating from Indiana University, Paul joined KPMG as a senior accountant.  A little over 3 years later he took a position as a financial controller for American Hi-Lift.

An opportunity arose for Paul to join Celadon as their financial controller and this was to be the start of a 24-year career with this top 50 US trucking company.

Paul was groomed to lead Celadon by the company’s founder, the late Stephen Russell, who hired Will, a certified public accountant, in 1993 and picked him to be CEO in 2012 and then chairman in 2015. The company employ over 5,000 staff and operate more than 3,500 trucks.

Paul now joins addvantage bringing with him a vast and valuable knowledge of every aspect of American Trucking. Initially, Paul will play a key role in establishing strategic trial partnerships through his strong personal contacts within the industry. He will also work with the executive team on all logistical matters such as product installations and LPG bunkering and all back office support functions.

“Our industry works on such notoriously slim margins, the improvements in fuel efficiency delivered through addvantage simply cannot be ignored.

Couple this with the fact that there is huge political and regulatory pressure to reduce emissions and addvantage has a very bright future ahead.” Paul Will.

From Bdaily, a UK regional news publisher

A British entrepreneur in Los Angeles is to use technology proven in Europe to help address the problem of 16 million metric tonnes of Nitrous Oxide produced by the US transportation sector annually.

According to the United States Environmental Protection Agency more than 325 million metric tonnes of N2O (Nitrous Oxide) is produced by US, 5% of that from transportation with heavy-duty on-road vehicles accounting for 70% of all freight transport and 20% of transportation-sector greenhouse gas (GHG) emissions in the United States. The impact of 1 pound of N2O on warming the atmosphere is almost 300 times that of 1 pound of carbon dioxide. The US currently produces around 10% of the world’s N2O emissions. N2O is a highly potent greenhouse gas with a global warming potential of 310 times that of CO2.

Daniel Mitchell founded addvantage USA Ltd in July 2017. The company’s technology, which has been proven in Europe, can help American haulage companies reduce the diesel consumption of their vehicles by up to 17.6% and reduce N2O emissions by up to 83%.*

“The technology can be retrofitted to vehicles in just four hours,” explains Daniel “It has been ten years in development, and after rigorous testing and accreditation, fleets in Europe have proven addvantage works in real-world testing and are now rolling out addvantage to their entire fleets.”

A precise amount of LPG (propane) is injected into the intake air to create a mix of air and LPG. Its job is to enhance combustion. This improves efficiency of the burn, delivering the increase in fuel-efficiency. addvantage uses telemetry data from the truck’s own electronic controls to calculate the exact amount of LPG to inject for each revolution.

It claims, for example, that a company with a fleet of 500 trucks driving 100,000 miles per annum per truck at an average of 6.5mpg could see a net saving of around $1.6m per annum. And there are approximately 4 million Class 8 trailer vehicles operating in the US at the moment.

The company’s figures have been verified by Emissions Analytics Ltd, the leading independent global testing and data specialist for the scientific measurement of real-world emissions and fuel efficiency for passenger and commercial vehicles and non-road mobile machinery.

UK customers are also now planning to install addvantage across their fleets following successful trials. MJD Group have reported an average 15% improvement in MPG, while Wells Farm Dairies saw a 20% reduction in fuel consumption and CO2 emissions.

A British entrepreneur in Los Angeles is to use technology proven in Europe to help address the problem of 16 million metric tons of Nitrous Oxide produced by the US transportation sector annually.

According to the United States Environmental Protection Agency more than 325 million metric tonnes of N2O (Nitrous Oxide) is produced by US, 5% of that from transportation with heavy-duty on-road vehicles accounting for 70% of all freight transport and 20% of transportation-sector greenhouse gas (GHG) emissions in the United States. The impact of 1 pound of N2O on warming the atmosphere is almost 300 times that of 1 pound of carbon dioxide. The US currently produces around 10% of the world’s N2O emissions. N2O is a highly potent greenhouse gas with a global warming potential of 310 times that of CO2.

Daniel Mitchell founded addvantage USA Ltd in July 2017. The company’s technology, which has been proven in Europe, can help American haulage companies reduce the diesel consumption of their vehicles by up to 17.6% and reduce N2O emissions by up to 83%.*

“The technology can be retrofitted to vehicles in just four hours,” explains Daniel “It has been ten years in development, and after rigorous testing and accreditation, fleets in Europe have proven addvantage works in real-world testing and are now rolling out addvantage to their entire fleets.”

A precise amount of LPG (propane) is injected into the intake air to create a mix of air and LPG. Its job is to enhance combustion. This improves efficiency of the burn, delivering the increase in fuel-efficiency. addvantage uses telemetry data from the truck’s own electronic controls to calculate the exact amount of LPG to inject for each revolution.

It claims, for example, that a company with a fleet of 500 trucks driving 100,000 miles per annum per truck at an average of 6.5mpg could see a net saving of around $1.6m per annum. And there are approximately 4 million Class 8 trailer vehicles operating in the US at the moment.

The company’s figures have been verified by Emissions Analytics Ltd (www.emissionsanalytics.com), the leading independent global testing and data specialist for the scientific measurement of real-world emissions and fuel efficiency for passenger and commercial vehicles and non-road mobile machinery.
UK customers are also now planning to install addvantage across their fleets following successful trials. MJD Group have reported an average 15% improvement in MPG, while Wells Farm Dairies saw a 20% reduction in fuel consumption and CO2 emissions.

From the respected American Journal of Transportation, March 8th

addvantage USA Ltd is a UK-owned clean technology company, operating out of its offices in Los Angeles, California, that is revolutionising the trucking industry in the US, a market worth over $700bn annually.

Trucks play a vital role in the US economy, moving approximately 71% of the nation’s freight, and accounting for 12.9% of all registered vehicles on the road. However, small margins, aggravated by rising fuel costs and environmental and political pressure to reduce emissions are two of the greatest issues facing the industry today.

addvantage offers an innovative, economical and immediate solution to these issues. It holds the patented rights to manufacture and distribute a revolutionary clean technology in the US, which slashes fuel costs on large diesel engines by up to 17.6% and significantly reduces harmful emissions, including Nitrogen Oxide (NOx) by up to 83%.

The product is manufactured in the US by global manufacturer TT Electronics, allowing it to proudly carry the “Made in USA” logo and support hundreds of jobs stateside.

The team is led by British serial entrepreneur Daniel Mitchell who has led multiple start-ups to successful exits and was named Ernst & Young Entrepreneur of the Year. Daniel has assembled a world-class team of investment, sales, marketing and engineering experts, alongside a local team of trucking and alternative fuel experts, to deliver this revolutionary technology in the US.

Developed in UK laboratories for over a decade, the addvantage product retrofits easily to any of the 4 million heavy-duty diesel trucks in the US. The product is manufactured in the US by global manufacturer TT Electronics, allowing it to proudly carry the ‘Made In USA’ logo and support hundreds of jobs stateside.

With truck volumes set to grow by 2.3% annually across the next five years, supported by a growing economy, addvantage are well placed to support both the growth of this vital industry, as well as the move towards clean technologies and a healthier environment.

A British entrepreneur claims he has the solution for the 16 million metric tonnes of nitrous oxide produced by the US transportation sector annually and has already achieved more than £334,000 of the targeted £500,000 for his company’s latest crowdfunding campaign.

addvantage’s technology involves injecting a precise amount of LPG (propane) into a truck’s intake air to create a mix of air and LPG which enhances combustion.

They say this improves efficiency of the burn and results in an increase in fuel-efficiency.

They also use telemetry data from the truck’s own electronic controls to calculate the exact amount of LPG to inject for each revolution, to further improve efficiency.

Daniel Mitchell founded addvantage USA Ltd in July 2017 after developing the technology in Europe for over a decade. He says the company can reduce diesel consumption of vehicles by up to 17.6% and reduce NOx emissions by up to 83%.

He believes that a company with a fleet of 500 trucks driving 100,000 miles per annum per truck at an average of 6.5mpg could see a net saving of around $1.6m per annum. According to addvantage, there are approximately 4 million Class 8 trailer vehicles operating in the US at the moment.

Daniel Mitchell says: ‘Already selling successfully in the UK, we are now launching in the US.

‘The fact that the US economy is so dependent on heavy-duty trucks to move products across the country and that only diesel trucks have the power and range to be viable in this critical space, means that not only is addvantage technology perfect for addressing the issue of toxic diesel emissions but, in so doing, we believe it represents an attractive investment opportunity.’